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picture1_Excel Sample Sheet 42228 | Hubspot – Sales Pricing Strategy Calculator


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File: Excel Sample Sheet 42228 | Hubspot – Sales Pricing Strategy Calculator
sheet 1 home thank you for downloading hubspot s pricing strategy calculator in this excel workbook are nine tabs ndash each dedicated to a unique pricing strategy you could employ ...

icon picture XLSX Filetype Excel XLSX | Posted on 15 Aug 2022 | 3 years ago
Partial file snippet.
Sheet 1: Home
Thank you for downloading HubSpot's Pricing Strategy Calculator! In this Excel workbook are nine tabs – each dedicated to a unique pricing strategy you could employ in your business model.

You can jump to them by clicking their names in the cell below or using the tabs at the bottom of this document. There, you'll be prompted to fill out price points and sales projections to provide you with an expected revenue/contribution amount.

After you fill out the worksheet for each strategy you're considering, come on back to this home tab to see how much revenue each strategy will drive for your business.









To learn more about the pricing strategies covered in this worksheet, click here.











Competition-Based Pricing $-









Penetration Pricing $-
Need a more efficient sales software? Click here to get started with HubSpot's Free Sales Software.
Cost-Plus Pricing (Fixed) $-








Premium Pricing (Fixed) $-
Cost-Plus Pricing (%) $-








Premium Pricing (%) $-
Freemium Pricing $-








Project-Based Pricing $-
Hourly Pricing $-








Value-Based Pricing $-

Skimming Pricing $-






Sheet 2: Competition-Based Pricing
Competition-Based Pricing








Competition-based pricing strategy uses the competitors’ prices as a benchmark. Businesses who compete in a highly saturated space may choose this strategy since a slight price difference may be the deciding factor for customers. You can price your products slightly below, the same as, or slightly above your competition or the average of competition.

This strategy is great for Products, Digital Products, and Events.




Key


Pre-Filled Text Cells


Cells Will Auto-Populate


Enter Your Own Information










Competitor('s) Price $-






Your Price $-















Your Price Is… #DIV/0! & $- #DIV/0!










Product Variable Cost $-






Gross Margin $-















Projected # of Units Sold 0















Projected Total Revenue $-






Projected Gross Margin $-





Home

Sheet 3: Cost-Plus Pricing
Cost-Plus Pricing














A cost-plus pricing strategy focuses solely on the cost of producing your product or service. It’s also known as markup pricing.

To apply the cost-plus method, add a fixed percentage or dollar amount to your product production cost.

This strategy is great for Products and Retailers.

Key


Pre-Filled Text Cells


Cells Will Auto-Populate


Enter Your Own Information






Unit Variable Cost $-

Projected # of Units Sold 0








Choose whether you want to apply a percentage-based price increase or a fixed dollar increase.







Fixed Dollar

Percentage-Based


Fixed Dollar Increase Amount $-
Markup % 0%

Unit Selling Price $-
Unit Selling Price $-








Gross Revenue $-
Gross Revenue $-

Gross Margin $-
Gross Margin $-
Home

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...Sheet home thank you for downloading hubspot s pricing strategy calculator in this excel workbook are nine tabs ndash each dedicated to a unique could employ your business model can jump them by clicking their names the cell below or using at bottom of document there ll be prompted fill out price points and sales projections provide with an expected revenuecontribution amount after worksheet re considering come on back tab see how much revenue will drive learn more about strategies covered click here competitionbased penetration need efficient software get started free costplus fixed premium freemium projectbased hourly valuebased skimming uses competitors rsquo prices as benchmark businesses who compete highly saturated space may choose since slight difference deciding factor customers products slightly same above competition average competitionthis is great digital events key prefilled text cells autopopulate enter own information competitor hellip div amp product variable cost gross...

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